Now Reading
How to Build a Successful Cannabis Brand

How to Build a Successful Cannabis Brand

Builders Build - How to build cannabis brands

Cannabis is a generational opportunity, and building brands inside of the strange infrastructure of partial legality the industry exists in is a unique challenge.

Cannabis is still just a fraction of the total available market (TAM) of what it’s going to be. However, only a handful of cannabis brands have so far been established.

The gang discusses:

  • What it takes to make a “premium” brand, and why that’s not always the look
  • James past life as a cannabis stock data aggregator
  • Brands created in boardrooms versus born in the streets
  • Dispensary branding
  • Celeb partnerships
  • The weird world of strains

Brands discussed:


▶ To watch more content like this, SUBSCRIBE to our YouTube channel and TURN ON NOTIFICATIONS 🔔, so you don’t miss anything!

Follow Us On Twitter!


Make sure to check out our past episodes and get access to more tools and tips to build your business at 


Scroll To Top